Michael Saylor just stated that MicroStrategy has renamed as Strategy. As part of the rebranding, the Bitcoin symbol was added into the official logo.
The company also issued its Q4 2024 Financial Results, indicating that it spent more almost $20 billion on Bitcoin (BTC) purchases during this time. This makeover clearly emphasizes Strategy’s long-term emphasis on Bitcoin.
Michael Saylor reveals his Strategy
Michael Saylor teased the branding on social media before revealing that the organization will be branded as “Strategy.” The company’s leadership is anticipated to address the branding on an earnings call on Wednesday afternoon.
“Strategy is one of the most powerful and positive words in the human language. It also represents a simplification of our company name to its most important, strategic core. After 35 years, our new brand perfectly represents our pursuit of perfection,” Saylor claimed.
Earlier this week, the business ended its 12-week string of Bitcoin acquisitions. These Bitcoin buys had been ongoing since October and were gathering traction in January.
However, the corporation was also embroiled in a billion-dollar tax dispute, and Bitcoin’s price has fluctuated. Nonetheless, Strategy’s new logo makes its Bitcoin commitment quite obvious.
New ₿rand, Same Strategy pic.twitter.com/r1LD5FdEjJ
— Michael Saylor⚡️ (@saylor) February 5, 2025
According to the company’s most recent financial figures, Q4 2024 was its largest-ever Bitcoin acquisition quarter, with over $20 billion worth of BTC bought. The company’s new brand, ‘Strategy’, intends to generate a $10 billion annual BTC gain by 2025.
Despite a $74.3% BTC return in 2024, MicroStrategy’s total income decreased 3% year on year. This was owing to a staggering 693.2% increase in corporate expenditures.
Nonetheless, the corporation will keep its focus on Bitcoin. Saylor has personally invested heavily in Bitcoin and has called for pro-crypto legislative measures such as a US Bitcoin Reserve.
However, the asset has had significant corrections in the last week, causing a disproportionate influence on his company’s stock price. The branding might improve its image.
Overall, MSTR’s stock price has down 11% in the last month, but it is still up 580% in a year.
SEC reassigns crypto litigator from XRP lawsuit to IT department
Jorge Tenreiro, the SEC’s senior cryptocurrency lawyer, has been moved to an undefined job in the agency’s IT Department. Rather than increasing enforcement, the Commission’s Crypto Task Force intends to restructure its relationship with the sector.
Hester Peirce was certain that the SEC is still committed to combating fraud, but moves like these may limit its capacity to do so in the future.
The SEC turns a new leaf on crypto
Jorge Tenreiro, the SEC’s senior cryptocurrency lawyer, has been moved to an undefined job in the agency’s IT Department. Rather than increasing enforcement, the Commission’s Crypto Task Force intends to restructure its relationship with the sector.
Hester Peirce was certain that the SEC is still committed to combating fraud, but moves like these may limit its capacity to do so in the future.
“I disagreed with the legal strategy that Tenreiro was asked to execute—achieving regulation of crypto through the courts. Writing new rules for the industry would have given investors more protection in the near term while allowing the industry to grow,” said Jason Gottlieb, a defense attorney who frequently defended crypto firms against SEC suits.
Tenreiro was the primary litigating counsel in the SEC’s complaint against Ripple Labs, which accused the business of conducting an unregistered securities offering by selling XRP tokens.
>> Check Out the Latest Prices, Charts, and Data of XRP/USDT
He also played a key role in the SEC’s suit against Telegram, which halted the company’s $1.7 billion unregistered digital token sale.
However, the SEC is adjusting its approach to cryptocurrency regulation, and Tenreiro was caught up in the process. Yesterday, the Commission significantly reduced its crypto enforcement section, reassigning more than 50 attorneys and personnel. These developments have been percolating since Donald Trump’s reelection.
Since Gensler’s departure, the commission has made repeated signals about dropping the Ripple case. Most recently, the SEC withdrew the case entirely from its website. Tenreiro’s reassignment to a non-crypto job signals that the litigation is nearing a finish.
The SEC intends to replace Gensler’s anti-industry litigators with a new cryptocurrency task force. Yesterday, Commissioner Hester Peirce described its position, indicating that it will prioritize transferring some enforcement responsibilities outside of SEC authority.
Although this is theoretically good news for cryptocurrency, it is part of a disturbing trend. Tenreiro was not a political appointee; he carried out Gensler’s orders. Many people feel that openly reassigning him in this manner is a kind of humiliation, which will most certainly lead to his resignation.
Tron (TRX) flips Ethereum in network fee revenue. Will the price follow?
Since December 2024, the expansion of the Tron network has allowed it maintain its strong fee income trend vs Ethereum.
The ongoing competition between Tron (TRX) and Ethereum (ETH) has taken a new turn with an odd network reconfiguration. According to statistics from the crypto analytics portal CryptoQuant, Tron has eclipsed Ethereum in terms of network fee income.
Tron and Ethereum historical fee trend
According to CryptoQuant’s data query, the fee war between the two networks goes back to May 2020. At the time, Ethereum dominated, with fees totaling $10.0337 million for ETH and $124,160 for Tron.
The apparent Ethereum domination came to light on November 1, 2021. Ethereum had more over $1.8 billion in network fees at the moment, whereas Tron had $31.6962 million. The first hint of TRX eclipsing ETH occurred on May 1, when Tron earned $129.6857 million in network revenue. Ethereum closed at $128.6465 million at the moment.
At the zenith of Tron domination, December 1, CryptoQuant data reveals a significant gap between the two chains. Ethereum’s revenue was $213.937 million, whereas Tron’s was $315.1566 million. Notably, data corroborated by CryptoQuant CEO Ki Young Ju show Tron’s continued supremacy.
Tron fee boost: Ecosystem highlight
In a previous CryptoQuant post, the TRX ecosystem had an increase in average transactions per second from February to December 2024. The number of addresses increased from 5.9 million to 9.2 million in December.
CryptoQuant recognized that this trend benefited from higher USDT transactions, Decentralized Finance (DeFi) protocols, and DEXs like as SunSwap. The data source stated that TRX transactions increased from 7.7 billion in December 2023 to a record high of 355 billion TRX in October 2024. As a hard cap, TRX ended the year with a 268 billion TRX transaction.
Over the last year, the Tron ecosystem has also seen exposure in the memecoin community. It debuted its Pump Fun counterpart, Sun Pump, with moderate success. Another development that has highlighted TRX is World Liberty Financial’s embrace of the cryptocurrency. As previously reported, WFLI continues to acquire TRX, which adds to its overall desirability.
Is TRX on track to flip ETH?
With the expanding tendency of network alterations, the community’s anticipation about prospective pricing changes is also high. TRX traded at $0.2229 as of this writing, down 2.47% in 24 hours. With a market capitalization of $19.19 billion, the coin ranks as the tenth biggest.
In comparison, Ethereum is down 2.98% to $2,762.7, although it remains the second-largest digital currency. Meanwhile, industry executives dispute the Ethereum chain’s long-term viability. Although John Deaton discussed XRP displacing ETH, many believe TRX conquering is unlikely in the immediate run.
Read more: HOW TO BUY CRYPTO ON FMCPAY EXCHANGE
